On Demand Economy is a business model focused on the on-demand provision of goods and services that is accessible to everyone immediately. On Demand Economy is the creative economic activity by technology companies that is able to provide immediate goods and services to the consumer demand. (Refer to the Gig Economy)
Reference Definition by Theondemandeconomy.org: The On-demand Economy is defined as the economic activity created by digital marketplaces that fulfil consumer demand via immediate access to and convenient provisioning of goods and services. On-demand services encompass all digitally based marketplaces (primarily mobile) that offer convenient access to and/or fulfilment of goods and services. The On-Demand Companies are: Uber, Airbnb, etc.
Related Definitions in the Project: The Commercial Definitions; Business Organisation
