Chasm

A Chasm is 1) a very large difference between two opinions or groups of people; 2) in the context of economic development and innovation, the chasm is the gap or transition between early adopters of a new technology or product and the broader, mainstream market. Beyond the chasm, the early majority and late majority represent the broader market that needs different approaches and strategies compared to the early adopters.

Related Definitions in the Project: The Commercial Definitions 

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